Highlights from LAReturning to Pasadena’s Rose Bowl Stadium for its third year, the Los Angeles Pokémon GO Tour event once again transformed the city into a real-world playground for Trainers.
The event attracted major broadcast, consumer, and gaming outlets — including KABC (ABC 7 LA), KCBSFM (CBS LA), KNX-AM, Vulture, NPR,
ShackNews,
GameRant,
Polygon, VICE,
Destructoid, and more. Broadcast highlights included multiple ABC 7 segments, five CBS News Radio hits throughout the day, and an aerial helicopter flyover from FOX 11.
Media coverage spotlighted:- The debut and excitement around Mega Dragonite
- The intensity of Super Mega Raids
- Pokémon GO’s evolving creator ecosystem
- The game’s upcoming 10-year anniversary
- The event’s impact as one of LA’s top family-friendly weekend experiences
Local social channels such as
Secret LA (1.2M Instagram followers),
Digital LA,
Metro LA,
Rose Bowl Stadium, and more amplified the weekend across Instagram, TikTok, Facebook, and X — further extending the event’s reach beyond the park.
Additional post-event coverage is expected as national broadcast and radio outlets publish follow-up segments.
Highlights from TainanIn Taiwan, Pokémon GO Tour integrated seamlessly with Lunar New Year celebrations, driving exceptional visitor turnout and media interest.
Despite the holiday timing, the team secured significant coverage from outlets including
Yahoo News,
4Gamer, and Home+, alongside robust local broadcast and digital reporting.
Key story angles included:- The large-scale Mega Night experience
- A visually stunning projection mapping show
- Celebration of Pokémon GO’s 10th anniversary milestone
Behind the scenes, cross-functional teams worked tirelessly to bring the experience to Trainers everywhere. From on-the-ground media hosting to global social amplification, the communications team helped extend the weekend’s energy far beyond event footprints.
As Trainers look ahead to a full year of Pokémon and Pokémon GO anniversary celebrations, the momentum from Los Angeles and Tainan sets the stage for more worldwide moments of discovery, connection and adventure.