This article was originally written by Rei Nakafuji and published in Nikkei in Japanese. It has been translated and edited for brevity and clarity.It has been one year since U.S. game giant Scopely acquired most of Niantic's game business, including Pokémon GO, a title that remains highly popular in Japan, for $3.5 billion USD (about 566 billion yen). Nikkei asked Scopely Co-CEO Javier Ferreira what has changed since the acquisition.
Q. Is Pokémon GO still popular?Among the games acquired from Niantic, the combined 2025 revenue of Pokémon GO, Pikmin Bloom and Monster Hunter Now exceeded $1 billion USD. Pokémon GO in particular remains strong, with sales reaching a series high.
Q. What have you learned from the team acquired from Niantic?They place users and fan communities above everything else, and they have taught us a great deal about surveys and ways to interact with those communities. From our side, we have emphasized the importance of looking at the right indicators to understand users. We have also shared marketing knowledge, and through those synergies, we have been able to broaden the user base.
When we made the acquisition, we had high expectations for Pikmin Bloom. In fact, over the past several months it has achieved exponential growth, and in April and May large-scale walking events were held in Los Angeles and Seoul.